Brand Builder, Product Guru, Educator,
SoulPowered Business Mentor + Fashion
Startup Expert with all the industry hookups.
Say to
your fashion
brand BFF.
hello
What if I told you starting a fashion brand doesn't have to be overwhelming,
you don't have to be an expert, and you can go from idea through production
with ease and confidence.
Are you passionate about fashion,
have a driving desire to create a brand that
will make an impact-
but don't know where or how to start?
Yes, teach me
your ways!
I know it's hard because I was you.
I spent 20+ years in retail and product management roles at fortune 100 companies, including GAP and Nike, and one of the fastest-growing online retail startups.
I've experienced first-hand the daunting and overwhelming challenges of creating a fashion business from scratch.
Through it all, I paid close attention to the differences between those who rose to stardom and the few that crashed and burned.
Take it from me...
hey there,
I'm Shannon Marie
Entrepreneurship is not for everyone. When stepping into the role of entrepreneur, there are some fundamental mindset shifts that must occur in order to create and maintain forward momentum while keeping sane.
Starting a fashion brand is a capital-intensive business, and it's likely more than you think. You must create a realistic business plan and budget from the beginning to adequately fund, build and scale your brand.
Too often, brands haven't completed proper market research. They want to serve as many people as possible without differentiation. In today's crowded market, it's critical to be obsessed with your ideal consumer and develop a unique offering or point of view that sets you apart from your competitors.
Your brand's success highly depends on a solid product development partner who oversees the budget, on-time delivery, and quality craftsmanship of your designs. You have to align yourself with reputable partners that offer diversified production capabilities in order to build and scale.
There aren't enough hours in the day to build a brand by yourself. Surrounding yourself with people who understand the business of fashion and all the unique challenges around it is crucial to the success of a fashion startup.
After decades in the fashion industry, I wanted to create a better way for fashion brands to create, launch and thrive.
What I've learned...
So I took everything I had learned, from corporate best practices, startup trial and errors, and my extensive retail and product management experience, and started MODHOUSE.
A full-service, vertically integrated fashion brand development studio that provides a detailed blueprint from the business of fashion
all the way through production.
I'm ready,
Let's do this!
Over the past 6 years, I've helped 50+ fashion founders build and scale their 6 & 7-figure fashion brands using the signature MODHOUSE Method. I know it's possible for you because I've done it, my clients did it, and so can you!
INTRODUCING
What clients are saying
Shannon has been crucial in the launch of our athleisure brand. From market research to product design, she helped us every step of the way. With her expert guidance and incredible insights, we created the perfect products for our brand. Timely and thorough, she went above and beyond. She is a trusted partner and one we look forward to with again!”
Kerry
Founder @ Musky
Mountain
“Shannon makes things happen!
Her experience in bringing products to market helped our small business accelerate production schedules and lower costs. Partnering with Shannon enables us to focus our energy in areas where we have expertise, and our business is better off because of it.”
Sharon & Laura
Founders @
Girls Will Be
“Shannon was instrumental in helping me elevate my brand’s manufacturing position. She quickly added overall value and cost savings, vertically integrating the supply chain process into our company. Her ability to partner with us to build and expand our product offering has been invaluable.”
Jessica
Founder @
Jeanie Clip
MODHOUSE will take you from daydreaming about your fashion brand -
to building the brand of your dreams and thriving in your role as a founder.
Mindset is everything!
We will develop and a positive success-driven mindset to ensure you are confident, intentional, and highly effective as an entrepreneur.
Mindset
01
Business
02
The business of fashion requires a strong foundation.
We will leverage a well-defined business blueprint, templates and resources to get your brand up and running and increase your chance of success.
What is the MODHOUSE Method?
Crafting the perfect products are critical to your success.
We will develop and produce unique, innovative products that meet the needs of your consumer and embody your brand vision.
PRODUCT
03
STRATEGY
04
You must have key strategies in place to build and scale a profitable business.
We will leverage custom templates and resources to create detailed strategies around your brand, consumer, product and sales.
Never feel like you are on you own again
You will have access to me for private and group coaching and a community of other like-minded founders to network and collaborate.
COACHING &
COMMUNITY
05
SAY NO MORE, I'M IN!
We've developed a signature blueprint to launch fashion brands that thrive.
Partnering with MODHOUSE
will allow you to recoup your
investment in the following ways:
The Best Part?
Mitigation of common risks and mistakes that would cost you time & money.
Our clients average 12 months from idea to production versus 16 months.
Our clients average a 70% or higher Gross Profit Margin.
We do not charge for patterns or pattern updates saving you $$$.
We do not charge for size grading saving you $$$.
Getting your time back to focus on other critical areas of your business or life = PRICELESS
Lower Risk:
Time to Market:
Higher Profit Margins:
No Pattern Costs:
No Grading Costs:
Your Precious Time:
“Shannon more than exceeded my expectations…I truly feel confident, knowledgeable, and self-sufficient…”
“Before I met with Shannon, I was just trying to figure out how to lay the groundwork for my company. Not only was this my first business, but my business was totally unrelated to my professional field. I felt overwhelmed and lost. I was having a difficult time finding the right information on how to get my business started.
During my time with Shannon, she not only taught me the entire product development cycle, but she helped me set up my business from scratch and provided me with all the necessary connections I needed. Her guidance and knowledge were truly invaluable.
Shannon more than exceeded my expectations. Not only did we meet all my business goals during my time with her, but she provided me with additional resources and steps to move forward. I truly feel confident, knowledgeable, and self-sufficient after my coaching with her; and because of this I plan to continue working with her!”
Danielle Nicholas
Founder @ LoveLace
Answer: "We specialize in a variety of fashion apparel and accessory products. Some of these include: Activewear, Athleisure, Lifestyle, Outdoor, Technical Outerwear, Childrenswear, Leather Bags, Technical Hats, Large Variety of Accessories, + More! Just ask!"
Q: What types of products do you specialize in?
next question
Questions + Answers
Answer: "Not to worry, I've got you! I will be sharing my proven step-by-step framework and providing you access to fashion industry knowledge, shortcuts and best practices. You will be empowered and mentored every step of the way."
Q: What if I have never started a brand before?
next question
Answer: "Since all brands and founders are in different stages of building their businesses, MODHOUSE creates a tailor-made package for your unique business. We provide services in many areas including: Personal Development, Business Development, Brand Development, Design, Tech Packs, Material Sourcing, Samples, Production, Launch Planning, Sales & Marketing"
Q: What services do you provide?
next question
Answer: "We have worked with our factories for 10+ years and consider them an extended part of our MODHOUSE family. Our factory partners use ethical labor practices and provide a safe and friendly work environment for their employees. They are paid above-average wages and offer other work perks including on-site lunches and often housing. The take pride in preservation of their local cultural heritage through craft traditions. Our manufacturing processes are lean and focus on both product and environmental waste reduction."
Q: I worry about working with overseas factories. Are your factories ethical and eco-friendly?
next question
Answer: "Time is our most valuable asset, and I'm here to make sure you have more time back to focus on what's important to you, whether it's other areas of your business or spending quality with your family. This means instead of spending 60+ hours a month starting a brand on your own; you can rely on me to plan, manage and execute critical product development activities so you can focus on what's most important to you."
Q: I have limited time; how I can be successful?
next question
Answer: "While it depends on the product, and the factory; most start at a 500 MOQ. per style."
Q: What is your Minimum Order Quantity?
next question
Answer: "Since we have a huge network of 500+ fabric, materials and trim suppliers we can source anything you like."
