Brand Builder, Product Guru + SoulPowered Biz Coach 

your fashion
brand BFF.

Shannon Marie

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What if I told you starting a fashion brand doesn't have to be overwhelming, you don't have to be an expert, and you can go from idea through production with ease and confidence.

Are you passionate about fashion, have a driving desire to create a brand that will make an impact- but don't know where or how to start? 


I know it's hard because I've been in your shoes.

I spent 20+ years in retail and product management roles at fortune 100 companies, including Nike, GAP, Converse and one of the fastest-growing online retail startups.

I've experienced first-hand the daunting and overwhelming challenges of creating a fashion business from scratch.

Through it all, I paid close attention to the differences between those who rose to stardom and the few that crashed and burned.

Take it from me...

Ask Me Anything

Have a question about making it as a founder? Want my advice on how to build a fashion brand? Not in the right mindset and need some guidance?

Ask me anything and I’ll send you a personalized video response to help you strategize you success!


ask away

Entrepreneurship is not for everyone. When stepping into the role of entrepreneur, there are some fundamental mindset shifts that must occur in order to create and maintain forward momentum while keeping sane.

Starting a fashion brand is a capital-intensive business, and it's likely more than you think. You must create a realistic business plan and budget from the beginning to adequately fund, build and scale your brand.

Too often, brands haven't completed proper market research. They want to serve as many people as possible without differentiation. In today's crowded market, it's critical to be obsessed with your ideal consumer and develop a unique offering or point of view that sets you apart from your competitors.

Your brand's success highly depends on a solid product development partner who oversees the budget, on-time delivery, and quality craftsmanship of your designs. You have to align yourself with reputable partners that offer diversified production capabilities in order to build and scale.

There aren't enough hours in the day to build a brand by yourself. Surrounding yourself with people who understand the business of fashion and all the unique challenges around it is crucial to the success of a fashion startup. 

After decades in the fashion industry, I wanted to create a better way for fashion brands to create, launch and thrive.

What I've learned...

So I took everything I had learned, from corporate best practices, startup trial and errors, and my extensive retail and product management experience, and started MODHOUSE.

How can we work together? 

90 minute intensive

monthly coaching

fearless founder

Stop The Information Overload

Newbie to

Build Your

Say goodbye to overwhelm + hello to clarity

Let me remove the guesswork and help you to define the next steps you need to take to solve any roadblock that’s been holding you back.  

Learn More

Show Me Your Ways

Tell Me How

The fastest way to reach your goals is to work with someone that has been exactly where you are, deep in the trenches and rabbit holes.

Get ready to build your empire together

The Fearless Founder is an all-inclusive 12-month immersive program taking your idea from a dream to an already-in-production fashion brand.

Where heart-centered dreams turn into dollars

Answer: "Guess what? I‘ve created something special just for you! When you select 'Ask me a Question' you can send me an email with ANY question you’re struggling, whether it’s personal mindset or business, and I will thoughtfully answer with steps to motivate and support you!"

Q:  I just have a quick question that I need expert advice on, how can I connect with you on this?

next question

Questions + Answers

Answer: "Absolutely! My 90-min intensive is perfect for breaking through your unique roadblock and giving you the expert knowledge and approach to move forward.!"

Q:  I’ve made some progress but am stuck in one area, can you help with this? 

next question

Questions + Answers

Answer: "Don’t worry, I’ve got you! You’ve gotten through the hardest part, which is taking those first few steps of uncomfortable action. My 3-Month Coaching program gives you MASSIVE steps forward EVERY single week. You no longer have to wait years, or even months, to see and feel your progress forward!"

Q:  I need to start making some big strides with my brand, what’s the best approach? 

next question

Questions + Answers

Answer: "This is exactly why I created the Fearless Founder 12-Month Program. This all-inclusive 12-month immersive program is a complete culmination of every single resource and drop of knowledge I’ve learned during my time in the fashion business. We focus on mindset, strategy, the business of fashion, and deep dive into product development, launching your entire brand from inception through production."

Q:  I’m ready to hit the ground running and build out my entire brand, what’s the best approach? 

next question

Questions + Answers

Answer: "We specialize in a variety of fashion apparel and accessory products.  Some of these include: Activewear, Athleisure, Lifestyle, Outdoor, Technical Outerwear, Childrenswear, Leather Bags, Technical Hats, Large Variety of Accessories, + More!  Just ask!"  

Q: What types of products do you specialize in?

next question

Questions + Answers

Answer: "Not to worry, I've got you!  I will be sharing my proven step-by-step framework and providing you access to fashion industry knowledge, shortcuts and best practices. You will be empowered and mentored every step of the way."

Q: What if I have never started a brand before?

next question

Questions + Answers

Answer: "Since all brands and founders are in different stages of building their businesses, MODHOUSE  creates a tailor-made package for your unique business.  We provide services in many areas including: Personal Development, Business Development, Brand Development, Design, Tech Packs, Material Sourcing, Samples, Production, Launch Planning,  Sales & Marketing"  

Q: What services do you provide?

next question

Questions + Answers

Answer: "We have worked with our factories for 10+ years and consider them an extended part of our MODHOUSE family. Our factory partners use ethical labor practices and provide a safe and friendly work environment for their employees. They are paid above-average wages and offer other work perks including on-site lunches and often housing. They take pride in preservation of their local cultural heritage through craft traditions. Our manufacturing processes are lean and focus on both product and environmental waste reduction."

Q: I worry about working with overseas factories.
Are your factories ethical and eco-friendly?

next question

Questions + Answers

Answer: "Time is our most valuable asset, and I'm here to make sure you have more time back to focus on what's important to you, whether it's other areas of your business or spending quality with your family.  This means instead of spending 60+ hours a month starting a brand on your own; you can rely on me to plan, manage and execute critical product development activities so you can focus on what's most important to you."

Q: I have limited time; how I can be successful?

next question

Questions + Answers

Answer: "While it depends on the product, and the factory; most start at a 500 Minimum Order Quantity per style."

Q: What is your Minimum Order Quantity?

next question

Questions + Answers

Answer: "Since we have a huge network of 500+ fabric, materials and trim suppliers we can source anything you like."

Q: What types of fabrics and materials do you work with?

next question

Questions + Answers

I'm ready,
Let's do this!

Over the past 7 years, I've helped 50+ fashion founders build and scale their 6 + 7-figure fashion brands using the signature MODHOUSE Method. 
I know it's possible for you because I've done it, my clients did it, and so can you! 

What clients are saying

MODHOUSE will take you from daydreaming about your fashion brand -
to building the brand of your dreams and thriving in your role as a founder.

I'm so ready!

Partnering with MODHOUSE will allow you to recoup your
 investment in the following ways:

The Best Part?

Mitigation of common risks and mistakes that would cost you time & money.

Our clients average 12 months from idea to production versus 16 months.

Our clients average a 70% or higher Gross Profit Margin.

We do not charge for patterns or pattern updates saving you $$$.

We do not charge for size grading saving you $$$.

Getting your time back to focus on other critical areas of your business or life = PRICELESS

Lower Risk:

Time to Market:

Higher Profit Margins:

No Pattern Costs: 

No Grading Costs: 

Your Precious Time:

Mindset is everything!
We will develop and a positive success-driven mindset to ensure you are confident, intentional, and highly effective as an entrepreneur. 





The business of fashion requires a strong foundation.
We will leverage a well-defined business blueprint, templates and resources to get your brand up and running and increase your chance of success. 

What is the MODHOUSE Method?

Crafting the perfect products are critical to your success.
We will develop and produce unique, innovative products that meet the needs of your consumer and embody your brand vision.





You must have key strategies in place to build and scale a profitable business.
We will leverage custom templates and resources to create detailed strategies around your brand, consumer, product and sales. 

Never feel like you are on you own again
You will have access to me for private and group coaching and a community of other like-minded founders to network and collaborate. 




We've developed a signature blueprint to launch fashion brands that thrive.

If you were ready, like yesterday, to start your fashion brand -
 let's chat!

ok, let's do this!

“Shannon more than exceeded my expectations…I truly feel confident, knowledgeable, and self-sufficient…”

“Before I met with Shannon, I was just trying to figure out how to lay the groundwork for my company. Not only was this my first business, but my business was totally unrelated to my professional field. I felt overwhelmed and lost. I was having a difficult time finding the right information on how to get my business started.

During my time with Shannon, she not only taught me the entire product development cycle, but she helped me set up my business from scratch and provided me with all the necessary connections I needed. Her guidance and knowledge were truly invaluable.

Shannon more than exceeded my expectations. Not only did we meet all my business goals during my time with her, but she provided me with additional resources and steps to move forward. I truly feel confident, knowledgeable, and self-sufficient after my coaching with her; and because of this I plan to continue working with her!”